Casa Latina
Branding
Casa Latina is a non-profit organization that offers employment and integration opportunities to Hispanic immigrants in Seattle, WA. They wanted a complete rebrand of their printed matter and social media presence.
I worked closely with the organization to develop a voice informed by the cultures of the people they work with. The final product was a set of comprehensive brand guidelines for the organization to integrate into future campaigns. Finally, I produced digital marketing and physical media to align with the brand guidelines.
Casa Latina
Branding
Casa Latina is a non-profit organization that offers employment and integration opportunities to Hispanic immigrants in Seattle, WA. They wanted a complete rebrand of their printed matter and social media presence.
I worked closely with the organization to develop a voice informed by the cultures of the people they work with. The final product was a set of comprehensive brand guidelines for the organization to integrate into future campaigns. Finally, I produced digital marketing and physical media to align with the brand guidelines.
![](https://freight.cargo.site/t/original/i/baeb77d41258594a3fc3f2e440c3a3b841d223b0fc022ad0f8a0cf0544cb3543/casa-styleg-guide.jpg)
![](https://freight.cargo.site/t/original/i/584471e0fd5fccb5442203c84292c90854341a5d5fe90e003dcca1d17bf44709/Casa-Brochure-Many.jpg)
![](https://freight.cargo.site/t/original/i/acd3f4e87235dc49118a2b4ec3f58de3fe03e88d280be6ebce33dbe204b93688/Casa-Brochure-Inside.jpg)
![](https://freight.cargo.site/t/original/i/dff39e6e969bfe5a1f106d06366b22bf647d3b52314eeba6b199f2c7ac2e639f/Casa-Brochure-Outside.jpg)
![](https://freight.cargo.site/t/original/i/c88380fd30b366ec50b14f506b73954c3a5c339d0333bbc8949d74b6dc899590/Casa-Brochure-Folded.jpg)
![](https://freight.cargo.site/t/original/i/daafef19f515a6d28fb93a5d35ebb8a1b92f944ffa8fb3bd4b1281d9e0c5f476/casa-social-posts.jpg)
![](https://freight.cargo.site/t/original/i/bf917fd504416afebd0ca369933f0266d35b5814b834e259073553f85b7c2cf6/work-lady-long.jpg)
![](https://freight.cargo.site/t/original/i/e9b51b3215a9741f5474434837a9ff5a687d10a715bbfe30359dc593a54fc135/work-lady-long-2.png)
![](https://freight.cargo.site/t/original/i/33135a2d9130191a5196158fef9dcb0cb2636a4ad10ce91962333d0f8d6989e5/Poster-2Mockup.jpg)
![](https://freight.cargo.site/t/original/i/279f079605f5342552e5f2cd9131c6635c36253385382880588fb23fa7f5fc75/Poster-1-Mockup.jpg)